Kuala lumpur: Tourism Malaysia has signed a Memorandum of Understanding (MoU) with Vietnamese low-cost airline Vietjet Air to enhance air connectivity and promote tourism. Tourism, Arts and Culture Minister Datuk Seri Tiong King Sing, in his Facebook post, stated that this initiative also paves the way for the development of ‘sister city’ tourism products.

According to BERNAMA News Agency, the MoU was signed in Hanoi, Vietnam, yesterday during the launching ceremony of the Visit Malaysia Year 2026, in conjunction with the Malaysia Food and Culture Promotion and the Malaysia My Second Home (MM2H) Programme. Tiong expressed his gratitude to all 26 Malaysian delegates, including hoteliers, travel agents, MM2H representatives, and state tourism officers who came together to showcase Malaysia’s diverse tourism offerings during the ceremony.

Tiong remarked on the deep historical and cultural ties between Malaysia and Vietnam, emphasizing the steady rise in tourist exchanges as a clear indication of strong bilateral tourism potential. Though the numbers have been promising, he believes there is still ample room for growth and stressed the need to achieve the goal of over one million tourist arrivals annually.

He also highlighted that the Tourism Malaysia and Vietjet Air collaboration should extend beyond business, calling for deeper regional cooperation and the promotion of more inclusive and sustainable cultural and tourism development. In his closing remarks, Tiong warmly invited everyone to not only visit Malaysia but also consider making it their second home, whether for investment, education, or a better quality of life.