Kuala lumpur: The Ministry of Domestic Trade and Cost of Living (KPDN) has implemented 15,150 Program Jualan Rahmah MADANI (PJRM) nationwide in the first six months of this year, with sales value exceeding RM675 million. Its deputy minister, Datuk Dr Fuziah Salleh, stated that the programme benefitted nearly 19 million users through savings offers of up to 30 per cent.
According to BERNAMA News Agency, the enthusiastic response to the programme indicates that PJRM is no longer just a price intervention initiative, but has become the people's primary choice for obtaining daily necessities at lower prices. Feedback has been positive, with many users hoping for an expansion in the frequency of events, number of locations, and variety of goods offered. Dr. Fuziah shared these insights with reporters after officiating the Mini KPDN Carnival at Tampin Square.
In Negeri Sembilan, 2.24 million users benefitted from 848 PJRM events covering urban areas, rural areas, FELDA areas, Orang Asli villages, higher education institutions, public markets, and retail premises during the same period. Dr. Fuziah also aims for at least 1,300 PJRM events throughout this year in the state to ensure more people have access to basic necessities at affordable prices.
Meanwhile, the KPDN Mini Carnival introduces a one-stop centre concept for the public to access various government services in one location, including local authorities, land offices, zakat centres, and licence renewals. This approach helps the public settle various matters in one visit, saving time and costs.
At the programme, 40 Ihsan Food Bank (i-FB) baskets were donated to those in need, aiming to alleviate the burden of living costs while reducing food waste through the cooperation of agencies, non-governmental organisations, and industry players.
In a separate development, Dr. Fuziah mentioned that to further strengthen the people's welfare agenda, KPDN is continuing the implementation of the RAHMAH Menu involving 3,278 traders nationwide. This initiative demonstrates that close cooperation between the government and the private sector can produce solutions that directly benefit the people without compromising business continuity.