Kuala lumpur: HERE Technologies, the mapping and location data platform, has unveiled HERE Last Meter Guidance, a location intelligence solution designed to help drivers complete final handoffs more quickly and accurately using artificial intelligence (AI)-based navigation.

According to BERNAMA News Agency, the solution, currently in beta, provides guidance from optimal parking locations to final delivery points, including walking paths and building entry points. HERE Technologies plans to showcase this innovative solution at Home Delivery World USA in Nashville, Tennessee.

Bart Coppelmans, Senior Director of Product Management at HERE Technologies, highlighted that the final stage of deliveries remains one of the biggest operational bottlenecks for logistics providers. "We have come a long way in optimising how drivers get to a destination, but it is now the last few metres, from arrival through delivery handoff, that present the biggest bottlenecks," he stated. Coppelmans also emphasized the increasing challenges posed by fuel price volatility, condensed delivery windows, delivery automation, and heightened consumer expectations.

The company explained that HERE Last Meter Guidance leverages AI, automated sensor data collection, and real-world delivery insights to establish 'ground truth' for couriers. This approach aims to enhance delivery precision, improve fuel efficiency, and boost first-attempt delivery success rates.

HERE Technologies indicated that the solution complements its existing tour planning and navigation capabilities, supporting end-to-end transport operations from route planning to delivery completion. Following the beta phase, HERE Last Meter Guidance is expected to progress toward general availability.