Kuala lumpur: VCI Global Limited (NASDAQ: VCIG) ('VCI Global' or the 'Company') today announced that Reveillon Champ Sdn Bhd ('Reveillon Champ'), a subsidiary of VCI Global's portfolio company Reveillon Group Limited ('Reveillon Group'), has entered a strategic cooperation with NOWWA Global HK Limited ('NOWWA Coffee') to develop the Malaysian market. The agreement establishes a platform for potential broader expansion across Southeast Asia.
According to BERNAMA News Agency, NOWWA Coffee, founded in Shanghai in 2019, has rapidly scaled into a global coffee chain with more than 10,000 stores across over 300 cities worldwide. The brand is recognized for its digital-first operating model, health-focused positioning, and strong engagement with younger urban consumers through lifestyle collaborations and product innovation.