Kuala lumpur: The Price Catcher mobile application, developed by the Domestic Trade and Cost of Living Ministry (KPDN), is providing consumers with a convenient tool to compare prices of daily essentials directly from their mobile devices. This app enables users to effectively plan and manage their daily expenses by comparing prices of essential items across different supermarkets and selected retail premises nationwide.
According to BERNAMA News Agency, a check at several supermarkets around the federal capital confirmed that the prices displayed on Price Catcher are consistent with the actual prices at the premises, demonstrating the app’s reliability. However, slight price variations were noted at certain wet markets, particularly in the evenings, when traders tend to reduce prices to clear out perishable stock.
Despite its potential to help users save money amid the rising cost of living, the app remains underutilized, with many consumers still unaware of its existence. A user, Zaid Zufri, 42, expressed that the app has been instrumental in helping him plan his daily spending more effectively. He noted that prices for items like eggs and imported onions were accurately reflected in the app, aiding in his purchasing decisions.
For housewife Syahida Ariffin, 45, the app has been particularly beneficial in tracking the fluctuating prices of controlled items such as cooking oil and chicken. She emphasized that checking the app before shopping has allowed her to save significant amounts on her grocery bills.
The survey also revealed that many potential users remain unaware of the app, including individuals like Fadilah Fauzi, 30, who has expressed interest in utilizing the app to reduce her expenses. Similarly, private sector employee Mohd Ashraf Zamri, 35, acknowledged that his busy schedule had previously hindered his ability to compare prices before purchasing. After being introduced to the app, he discovered cost savings on standard chicken prices.
Launched in March 2019, Price Catcher currently displays the prices of 480 selected items, which are regularly monitored by KPDN at various premises, including wet markets, hypermarkets, mini markets, and grocery stores.