Kuala lumpur: The drafting of the National Consumer Policy (DPN) 2.0 is in its final phase and is expected to be finalised by year-end, said Domestic Trade and Cost of Living Minister Datuk Armizan Mohd Ali. He stated that DPN 2.0 would serve as the main reference for all stakeholders in implementing consumer-related initiatives and programmes from 2026 to 2030 nationwide.
According to BERNAMA News Agency, Armizan highlighted that the policy would outline the roles and responsibilities of all stakeholders, including those indirectly involved with consumer affairs. “The relationship between these various stakeholders is crucial to ensuring effective implementation of consumer protection laws and the dissemination of accurate, comprehensive information to help create empowered Malaysian consumers,” he mentioned during his speech at the 2025 Consumerism Festival, which concluded today.
The festival, themed ‘Semarak Konsumerisme’, was the highlight of the 2025 National Consumer Day celebration and saw participation from school and university students across the nation. It served as a pivotal platform for gathering recommendations and views on DPN 2.0, which will contribute to finalising the consumer policy’s formulation.
Armizan further explained that DPN 2.0 aims to enhance preparedness in addressing current challenges within the consumer ecosystem. This includes tackling issues such as weaknesses in regulatory and enforcement aspects and low consumer literacy levels that are prone to exploitation. Other challenges include the use of non-compliant or environmentally unfriendly products, fraudulent transactions, and the misuse of digital technology, particularly artificial intelligence.
Armizan noted that DPN 2.0 would also focus on cost of living issues through an inclusive and responsive approach. This involves implementing the Payung Rahmah MADANI Programme, promoting the use of the Ihsan MADANI Portal for price and essential goods information, and applying cost of living indicators to guide consumer spending.
Additionally, Armizan announced the mobilisation of the Kita Pengguna Squad (SKiP) to act as a bridge between the government and the public in addressing consumerism issues more responsively and inclusively. This initiative forms the foundation for effectively implementing DPN 2.0. The Ministry of Domestic Trade and Cost of Living aims to register 25,000 SKiP members by year-end to bolster its role in advocating consumerism nationwide.