Melaka: The Federal Agricultural Marketing Authority (FAMA) Melaka branch is targeting RM8 million in sales across eight farmers’ markets in the state throughout 2025. State FAMA director Nor Azhar Abdul Hamid announced this ambitious goal, highlighting the potential growth and impact of the farmers’ markets in Melaka.

According to BERNAMA News Agency, the farmers’ markets recorded a total sales value of RM318,741 as of January this year, with the Alor Gajah Farmers’ Market achieving the highest sales at RM1.63 million last year. Nor Azhar mentioned the implementation of various programmes, including Semarak Ramadan and the Mantai Aidilfitri Farmers’ Market, as key drivers for the anticipated increase in sales. Specifically, the Semarak Ramadan programme is expected to generate RM45,000 in sales across eight locations in Melaka.

Nor Azhar shared these details after officiating the programme and the state-level 40th anniversary celebration of the Farmers’ Market at Masjid Tanah. He noted that essential items would be offered at special prices, such as grade C eggs at RM10 per tray, the MADANI Combo set at RM10, fresh meat at RM35 per kilogramme, standard fresh chicken at RM6 per kg, and local white rice at RM26 for a 10-kg packet.

In addition, the Mantai Aidilfitri Farmers’ Market will be held a week before Aidilfitri at nine locations across the state’s three districts. This initiative aims to provide greater benefits and savings for the public, allowing them to purchase essential items more affordably during Ramadan and leading up to Aidilfitri.

The farmers’ markets, apart from the one in Masjid Tanah, are located in Lubok China, Jasin, Ayer Molek, Merlimau, Taman Maju, and Alor Gajah.