Johor Bahru: The Jelajah Bandar Bersih Johor 2030 serves as a vital educational platform to promote environmental awareness and waste management among the people of the southern state. State Legislative Assembly Deputy Speaker Datuk Samsolbari Jamali said the programme aims to deliver an essential message to the people of Johor. It encourages everyone to work together to preserve environmental sustainability and promote a clean environment throughout the state.
According to BERNAMA News Agency, Samsolbari stated that “Safety, cleanliness, and environmental protection, part of the Fifth Core of the Johor Progressive Agenda 2030, is a primary focus of the state government and aligns with the Sustainable Development Goals.” He emphasized that the Johor Clean Programme was launched under the cleanliness sector to maintain cleanliness in the State of Johor at an optimum level and high standard. This announcement was made at the launch of the Jelajah Bandar Bersih Johor 2030 programme today, with Khalid Mohamed, chief executive officer of the Solid Waste Management and Public Cleansing Corporation (SWCorp), also in attendance.
Samsolbari further explained that the Jelajah Bandar Bersih Johor 2030 initiative aims to promote a culture of cleanliness, encourage public engagement and responsibility, and enhance solid waste management and public cleaning services. It acts as a key guideline for implementing the Johor Clean City Strategy for 2025-2030. The strategy supports and enhances the Johor Clean Agenda, which seeks to transform the state sustainably.
The programme is a strategic initiative by the state government, in collaboration with SWCorp and local authorities, to promote a culture of cleanliness and environmental sustainability. Mersing is the second destination of the programme after Johor Bahru, with future events scheduled in Kota Tinggi (May 24), Segamat (June 5), Iskandar Puteri (June 21), Simpang Renggam (July 26), Batu Pahat (Aug 23), and Muar (Oct 25). The initiative will continue next year in Pontian (Feb 7, 2026), Labis (April 25), Tangkak (May 16), Pasir Gudang (June 27), Kluang (July 25), Yong Peng (Aug 22), and Kulai (Oct 24, 2026).